Asian Trader
  • A B2B Magazine targeting the independent retail community in the UK
  • ABC Certified Circulation of 40,282 copies every two weeks
  • 100% requested
  • Targets Convenience stores, Grocery stores, Newsagents, Symbol groups, Cash & Carries & wholesalers in the Food & Drink Sector in UK


Asian Trader, established 1985, is the biggest title in the independent convenience sector with an ABC circulation of 40,282 copies every fortnight. It is a 100% requested title. It offers the widest coverage in the community of retailers, convenience stores, grocers, newsagents and off-licences.

Asian Trader stands head and shoulders above the rest with its unrivalled coverage of the vast and crucial Asian community which consists of 75 per cent of the retail sector. The trade community forms an important economic cluster of businesses. Asian Trader is aimed at creating both a more aware trader and a platform for brands to talk to traders. Asian Trader regularly tackles issues of trading standards, regulations and opportunities

It’s a matter of pride for us that Asian Trader is considered a point of reference in the industry by UK advertisers. A plethora of the country’s leading companies such as Coca-cola, Walkers, Nestle, Vodafone, Heinz, Cadbury’s and many more feature their products and news in the magazine. With market news, intelligence and surveys, it’s the inside track for any retailer looking to get ahead.

Asian Trader gives comprehensive coverage of the news and updates from the entire retail sector in UK. Targeting the Asian businessmen, a unique & vital feature which helps to communicate with the entire market is that sections within the magazine are also printed in Urdu & Gujarati, not found in other magazines in its category.

Asian Trader features the latest in wholesale & retail, informative advertorials, market surveys, enlightening reports as well as new product launches